A lot of anti-drug/smoking ads are corny as hell and using children is nothing new. But I love this ad. Props to Ogilvy Thailand.
Let’s face it – smoking is cool. Well, nowadays with packs costing an arm and a leg ALONG with that lung, there’s a nice counter argument (you’re an idiot). But yo, actually being an idiot is cool too, so again, smoking is cool. Don’t front. Seeing that grey misty shit coming out of a girl’s mouth is sexy and not caring about your health, bad ass!
Right, right, right. But at what cost?
I don’t know how I did it, but I quit the shit. So did my brother and a bunch of my friends. Then, you’ll see that I have a bunch of homies that are straight ADDICTS and the shit is sad (peep GUMSHIP episode 4, mang). Anyway, this won’t be the last time I’ll talk on this shit because seriously fuck a cigarette, b.