You may not have heard of Jason Encite, but you’ve definitely seen his imprint on the development of Asian musicians in Hip-Hop. Dipping into everything from event promotion, artist development and even as an artist himself, he’s one of the best kept secrets on the scene.
First making his name as the general manager of Guerrilla Words, a Hip-Hop artist showcase in the early 2000’s, he aided in highlighting artists that you’ve now become super-stans of today. Emcees like Skyzoo, Emilio Rojas and Immortal Technique when they were virtually unknown were some examples of people Encite foresaw in a production team solely ran by Asian-Americans.
Simultaneously, the Brooklyn born Filipino-American had a hand in the careers of people like Hip-Hop producer Illmind, where he served as his personal manager and event coordinator. Spearheading the producer-centric beat showcase “BLAP,” the event now showcases high caliber production greats like Just Blaze, Rockwilder and Symbolyc One. Not to be outdone himself, Illmind has risen to those ranks as well gaining underground notoriety with his work with Little Brother to producing “The Morning” from Kanye West’s Cruel Summer album.
Going back to his roots as an emcee as well, Encite was included on the remix to “Children of The Sun” by Deep Foundation, a song which Gumship has well documented its importance in the evolution of Asians in the Hip-Hop game. Encite even lended support as a hypeman to Korean rapper Snacky Chan.
So what is Encite up to now? He’s leading the charge for Freebase America, a start-up marketing and design company based out of New York, Encite is applying all the knowledge he attained in this long journey of discovery, formulating projects to again shine line to artists of all genres into a cohesive form of expression and reach. We chopped it up with the guy as he’s planning his latest event going down this Friday (March 15th) at Public Assembly in Williamsburg Brooklyn.