Vending Machines Need Hugs Too

Published On April 10, 2012 | By Dave | humor, videos, wtf

In Coke’s new campaign, they’re encouraging people to show a little appreciation to their soda dispensers and rewarding them with complimentary cans for doing so. Interesting approach that should create camera-phone attracting spectacles. I guess, mission accomplished.

In Singapore, you can hug a vending machine and get a free Coca-Cola in return. Coke is, apparently, planning to roll the campaign out across Southeast Asia.

My question is, what will the machines give you for taking it all the way? #nightisyoung

[via gizmodo]

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founded Gumship in 2012 to document the Asian American experience through culture, lifestyle and entertainment. When he's not blogging, he creates music as the rapper Rekstizzy. Hobbies include ramen, fried chicken, and pizza. If he could eat all three at the same time, the joy in his heart would cause him to levitate off the floor in a spiral motion.